Robinhood social content

Robinhood

Traditionally, massive Wall Street firms pay virtually nothing to trade stocks, while average Americans are charged up to $10 per trade. Robinhood is changing that, by leveraging technology to build tools which allow everyone to participate in our financial system. We quickly found out that Robinhood is a brand that pays a lot of attention to be a knowledge based business with a lot of available online content to learn from. So when Ueno invited us to create animated content for Robinhood, we were stoked to roll up our sleeves.

We combined 2D and 3D animation techniques and decided our workflow based on the artwork made by several talented illustrators across the world. We decided to create seamlessly looping content, ideal for social and online use.

The result is a vivid series of looping animations in isometric perspective, that injects that bit of personality into a financial brand making it refreshing and original.

Client
Robinhood

Animation director
Richard Beerens

Illustration
Patswerk, Mads Burcharth, Joanna Ławniczak, Maxime Bourgeois, Julian Burford

Animation
Dirk Jan Haarsma, Richard Beerens, James Carbutt, Dylan van Sprang

Producer
Jeoffrey van Overveld

Music and Sound
Tinus Kardolus

Agency
Ueno

Richard Beerens © 2021